Dr Mike Cooray
Course: Digital Transformation and Value Creation
Dr Mike Cooray is Professor of Practice and his expertise is in contemporary strategic management issues including marketing, innovation, brand management, and digital business transformation.
He has extensive international business experience working in the UK, Australia, South East Asia, and Europe. He has undertaken consultancy, research and training across the world and leads executive education initiatives with clients in Europe, UK and the Middle East. Prior to joining academia, he led new product and market expansion initiatives at Carlsberg, Siemens, and Mercedes Benz.
He holds an MBA with distinction, an MSc in Practice-based Research, PGCE in Higher Education and a CIM Diploma in Marketing. His PhD doctoral research looks at entrepreneurial business practices in organizations in an international context.